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The Trouble With DIY Trademarks

By DIY Trademark
Considering A DIY Trademark application? You May Want To Reconsider. You have a toothache. Do you pull the tooth yourself and save the couple of hundred bucks a dentist might charge?  Hopefully not. Hopefully you see a dentist. Your dog is sick. Do you, to save a few bucks, go online and take a quick dog care course and then treat poor Fido yourself? Hopefully not. Hopefully, for Fido’s sake, you bring him to the vet. You need a logo for your company. Do you take a quick graphic design course online then create something yourself? Hopefully not. Hopefully you hire a graphic designer. Which brings me to the point. You want to establish a trademark for your business.  Do you spend about an hour reading about trademarks online, then go the USPTO and apply to register your dream trademark?...
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